Stopping the Counterfeiting Party

I was reading this article on the New York Post about a proposal to address the problem of counterfeit products being sold in New York City. It appears as if the Big Apple has a huge market when it comes to knock off goods. Under the proposal, anyone who is caught buying a fake product would “face a year in jail or a $,1000 fine.” I guess NYC wants to stop people from engaging in faux conspicuous consumption which is probably costing manufacturers of the real products billions in sales each year.

Will the proposal actually put the fear in people from actually purchasing counterfeit goods? At least one person won’t be intimidated. Christine Gambino, who  owns “a fake Louis Vuitton handbag” that cost her $40, said she will “take a risk” in order “to look good and pay less.”

In a prior post here, I have written about why someone would buy fake luxury products, which explains why some people are willing to take the chance–even if the proposal passes–to buy a fake Rolex watch or Louis Vuitton bag, even if he or she “knows it’s wrong.”

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